Ruby Reed is the co-founder and director of advaya and Earthed. Over the last 10 years she has brought tens of thousands of people together in joyful spaces that reimagine how we see the world. She is interested in how our relationship with metaphysics and consciousness shapes our worldviews and cultures as a species. She is also a curator for Medicine Festival and Trustee of Resurgence Trust.

Christabel Reed is the co-founder and director of advaya and Earthed. Her work is energised by a fascination in how we heal our relationship with ourselves, each other, our environments and the cosmos. For Christabel, we cannot separate these entwined journeys of inner and outer healing if what we envision is a world that thrives.

Grace joined advaya to blend her professional experience with her love for community and learning. From studying Anthropology at LSE to a recent Cambridge diploma in business sustainability, Grace believes that education is a transformative pursuit and should be accessible to all. When not working at advaya she can be found working her other job, looking after her son Dusty.

Kare (pronounced ‘Care’) is a visual communicator and artist at heart. She co-runs the video production company, Webb Street Studios and has produced, directed, shot and edited films for clients including Universal, Sony Music and The Royal Albert Hall. As a Thai/Chinese-Malaysian based in London, Kare loves exploring the intersection between identity and ecology. She is often found illustrating or at her pottery wheel.

Sophie is a master's student at the University of Amsterdam from Montreal, Canada. With experience at various governmental and non-governmental organizations, she currently supports with content creation and programming at advaya. Sophie is committed to communicating with global audiences in ways that are meaningful, evocative, and collaborative so that sharing stories builds and maintains relationships of reciprocity that transcend borders, and digital tools are harnessed to amplify voices and the natural world.

Virginia is a writer, curator, and researcher exploring social justice, ecology, feminism, and art through a poetic lens. Her work is aimed at softly deconditioning from the systems we inhabit, she does this through sensorial essays, workshops, and talks. Writing and ritual are at the center of her research, which wants to highlight the revolutionary character and power of creativity, inner knowledge, and art, focusing on deconditioning through storytelling. Her work in community infuses poetry, ritual, movement, dialogue, and critical analysis. She is the voice behind WAVES, and her words are in Atmos Magazine, The Guardian, Al Jazeera, The Lissome, World of Topia, and many notebooks around the world. She is currently weaving narratives as Head of Content here at Advaya.

Laila Saber Rodriguez is an Egyptian & Mexican filmmaker, creative director and artistic researcher based in Barcelona. Her artistic research explores speculative practices and radical imagination and their role in film and storytelling. As a filmmaker, she has directed and edited her short films that appeared in Milan Triennale, MOMO Film Festival in Rotterdam, Bahrain Film Festival and the Media Arts & Technology Festival in The Netherlands. She is the founder of a studio collective called Les Shapeshifters dedicated to acts of shapeshifting and documenting improvisational arts and music between different artists. Besides this, she works with Andrea Galano Toro as Cruda Collective on audiovisual performances (making music and sound) and giving workshops on hybrid creative methodologies that focus on ecology, magic and art. Currently working as video editor for Advaya as well.

Andrea is a Chilean, Barcelona based, Audiovisual Artist and Graphic Designer. She explores storytelling as a gesture to activate and enchant transformational experiences through her videos, audiovisual installations, graphic work, performances, workshops, and lectures. Her focus on storytelling encompasses ecological narratives, animism, hybridity, magic, and dreams; which for her, re-enchant this world, open new worlds and allow for a regenerative narrative to birth in a society of rigidity and linearity. She holds a bachelor in Graphic Design, and a Master's in Audiovisual Innovation and Interactive Spaces. She is currently working as a Video Editor for Advaya, alongside her collaborator Laila.

Olivia is a marketer and brand strategist with nearly a decade of experience in driving growth and transforming brands. She played a pivotal role in expanding Bumble's UK user base from 300,000 to 15 million within three years and led the successful growth of WaterBear, an impact-focused streaming platform, to 2.5 million users. As the founder of Studio 30FOR, a marketing and creative consultancy, Olivia has worked with purpose-driven organizations to amplify their impact through strategic branding, creative direction, and innovative marketing campaigns. Her holistic approach combines a deep passion for sustainability, wellness, and social change with a strong track record of delivering tangible results. At Advaya, Olivia will lead the marketing team with a strong focus on elevating the brand's mission and expanding its reach. She is dedicated to crafting impactful strategies that resonate with socially conscious audiences and align with Advaya’s vision for a better world.